- Portfolio:
- Technology
- Project:
-
Zynx Health Portfolio
-
Inviting Design Delivers High-Impact
- Event:
- Healthcare Information and Management Systems Society (HIMSS) plus others
- Size:
- 400-1000 sq. ft.
- Type:
- Custom
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Simultaneously redesigning all marketing elements while evolving a brand strategy is no simple task, but Zynx Health knew it could be done with the help of their marketing partners, including MG Design. In just three months, the Zynx Health marketing team and a network of vendors, including MG Design Associates, worked together to create a new brand identity, and then moved quickly to implement that identity across all marketing vehicles (exhibit graphics, marketing collateral and website) for unveiling at HIMSS. If the successful rebranding and redesign weren't cause enough for celebration, Zynx Health saw an immediate positive response from HIMSS attendees with higher traffic counts.
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