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Mountain chic is the design vibe of PJ’s Gourmet Market and Animas Wine in Durango, Colorado. MG Design created the retailer’s logo, interior and exterior graphics and signage using a warm-hued palette combining rich reds with deep browns, golds and greens to stunning effect. Signature elements include: curved soffits with graphic wraps that call attention to specialty areas and high-impact graphics in category areas to emphasize fresh! Mouth watering, full color close-ups of produce like glistening corn kernels positioned over the produce area. The result is a rich shopping experience that will keep visitors warm even on snowy Colorado days.
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