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An on site event allowed Georgia-Pacific to communicate their innovation. MG Design completely transformed the company’s 25,000 square foot Technology Development Center into an interactive, experiential environment in order to engage and inspire customers, prospects and staff attending the Innovation Institute event. The transformation took place inside and out, and guests participated in a precisely choreographed interactive experience as they toured the facility. The Institute received national attention in trade publications and, most importantly, helped Georgia-Pacific communicate their key points of difference with customers.

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