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As part of an overall rebranding Genesis Medical Imaging, a company that refurbishes and services CT imaging equipment wanted the exhibit to send a powerful message to the industry and signal the company’s strength at RSNA. MG was able to meet all 11 key criteria on their display “ must haves” list while reducing Genesis’ costs by 40%. With three meeting areas and four demo stations, Genesis was able to meet with clients and showcase their products and services in new and engaging ways.

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