Experience marketers are in the business of change. Every day, we ask our clients and prospects to change the status quo for themselves, their stakeholders, their clients and their end users.
We ask them to shift out of their comfort zone and adopt our solutions. And we do this knowing if we don’t fully embrace the proposed change -- neither will they. We must have confidence in our solutions to be the agents of change our guests need to grow and prosper. If we don't walk the talk, neither will they.
The same is true of our organizations. Regardless of our role or salary level, we choose to be leaders in our own sphere of influence. Our actions and reactions directly relate to the success of our businesses, our brands our teams and our careers.
To remain competitive in a changing environment, we all need to step out of our individual comfort zones. Some can manage and adapt to change better than others. I for one enjoy evolutionary and positive change. Change and growth are always inherently related.
How can we maintain positivity in times of change?
We were born to be leaders. This challenges each of us to step out of our comfort zones regularly. I encourage you to embrace positivity and a big picture focus in the changes you inspire and face throughout 2018. You’ll be glad you did!
Editor’s Note: If you need a great affirmation on embracing positive and evolutionary change, ask yourself Who Moved My Cheese? This video adaptation of the classic New York Times bestseller is highly recommended.